Hosts: Melissa Lynn Oddo (deMelis Atelier & Stitched Collective) Matthew Banever (Bards Clothing)

Summary:

In this engaging episode, Rebecca Schoneveld shares her journey from a modest Brooklyn storefront to building a multi-brand bridal boutique, navigating the ups and downs of the fashion industry along the way. Rebecca candidly discusses the challenges of managing ethical production, balancing domestic and global manufacturing, and the realities of running a sustainable business in a complex, ever-changing market. Through her stories of navigating COVID disruptions, collaborating with small family-owned factories overseas, and championing transparency in every facet of her work, she invites listeners to rethink what it means to craft beauty with integrity.

photo: Diane Hu Photography

Key Topics Discussed:

• The Evolution of a Bridal Brand: Rebecca’s journey from a humble Brooklyn storefront to running a multi-brand bridal boutique, navigating challenges like COVID and shifting production needs.
• Ethical and Global Production: Balancing domestic versus overseas manufacturing, including working with small family-owned factories in India and China while grappling with sustainability and fair wages.
• Transparency, Craft, and Community: The importance of showcasing the human element in production—from highlighting the craftsmanship and the team behind each dress to advocating for ethical, intentional shopping practices.

Takeaways:

• Embrace Complexity in Fashion: There’s no perfect solution; sustainable and ethical production involves trade-offs, and accepting imperfections can lead to a more authentic business approach.
• Prioritize People and Process: Investing in relationships with makers—whether local or overseas—builds a community that values quality, transparency, and mutual respect.
• Intentionality Matters: From production to customer experience, staying true to personal and brand values can inspire change in an industry that often prioritizes scale over craft.

Links:

• Rebecca Schoneveld – Founded in 2010 in Brooklyn, NY, and featured multiple times by the New York Times Style section, designer Rebecca Schoneveld specializes in modern, romantic, size-inclusive designs. Rebecca’s collections focus on high-quality materials, carefully studied proportions and female-empowering shapes. Each piece is made to order and so custom options are always available. We offer exceptional personal attention and a welcoming, non-judgmental, and creative atmosphere.